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CLAAS FarmPoint launches in Indiana

CLAAS FarmPoint is working to increase farmer productivity during harvest by changing the on-farm service experience.  Patricio Frangella, head of commercial development with CLAAS FarmPoint says CLAAS is putting dedicated technicians near its customers.  “They’re less than an hour away, radius of the customers they serve,” he says.  “So physically they are distributed all over the two states to service those customers.”

FarmPoint has recently opened facilities in Indiana and Kentucky.  The dealership uses a team of parts runners to keep techs from having to pick up their own repair parts.

He tells Brownfield the company is also implementing remote service support to streamline problem-solving during the busiest times of the year for farmers. “By seeing the alarms that the machines are having yellow alerts or red alerts, we can proactively call them and try to solve those alerts over the phone,” he says.

Frangella says this service model isn’t new and has been very successful in Europe and South America.

CLAAS FARMPOINT is hosting a three-day field event for farmers to learn more and hear from exports.  Attendees will also have an opportunity to drive featured machines, including the Lexion 7500 TT, the Lexion 8700 TT, and the NEW Trion 740.

The event in Owensville, IN runs 10:00am CT to 5:00pm CT September 26 – 28.

AUDIO: Patricio Frangella, CLAAS FarmPoint