Bio-based manufacturing is growing in the U.S. but a leader in the industry says products must focus on performance. Curtis Miller, president of Cargill Industrial Specialties, tells the Senate Agriculture Committee, that “green is nice but it doesn’t sell.” He says you have to have value and he used their green transformer fluid as an example, “It’s green, made from soybean oil,” Miller testified, “But, it also has a high flash point, it’s biodegradable and it also makes a transformer last longer. So, not only do you get the environmental impact but you also get safety and then you can save money for the utilities. They key is you HAVE to have the value proposition.”
Senate Ag Committee Chair Debbie Stabenow says more than three-thousand U.S. companies either manufacture or distribute bio-based products and provisions in the Farm Bill have been expanded to promote more growth. Bio-based products are made from crops such as corn and soybeans instead of from petroleum based-chemicals.