Special Report

Having conversations with consumers

Spreading the message about the U.S. Farmers and Ranchers Alliance (USFRA) during the recent Commodity Classic was the task at hand for Lisa Lunz, a corn and soybean farmer from Wakefield, Nebraska. Lunz is on the Nebraska Soybean Board and a director on the USFRA.

Lunz tells Brownfield that because agriculture has not had a voice, many consumers are confused. Consumer education, having conversations with consumers and answering their questions is something every farmer can do.

Conversation with Lisa Lunz 02282013

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