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Food labels can give the wrong idea

steve-olson

A poultry industry leader says labels can give the impression that some foods are safe while others are not.

Premium chicken supplier Gold’n Plump recently announced it will be adding the label “no antibiotics-ever” to its all natural products.

Minnesota Chicken and Egg Association executive director Steve Olson says that type of wording might give consumers the wrong idea.

“If there’s a label on something that means it’s safe, but the stuff (without labels) is not safe; and that’s not the case.  The last thing we want to do is undermine consumer confidence in our food production system because we have a tremendous food production system.”

He wants consumers to know that every flock going to market is antibiotic-free.

“Even when antibiotics are used, there is a withdrawal period based on science.  After we stop using antibiotics, there’s a certain amount of days that we will wait before those birds can be marketed.  And even before those birds get marketed, they are sampled.  So we know whether they have (antibiotic) residue or not, and if they have any kind of residue we will not market those birds.”

Olson tells Brownfield interest in food production is a good thing and he believes Gold’n Plump is reacting to consumer input that the company thinks will help market its product.

 

 

 

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