Managing for Profit

North Dakota farmer says technology pays off

Jerry Messer is one of the owners of Beaver Creek Ranch near the town of Richardton in southwestern North Dakota. In an interview with Brownfield’s Jerry Passer at the recent National Association of Farm Broadcasting annual meeting in Kansas City, Messer talked about how the use of precision agriculture tools and other technologies have improved the efficiency and profitability of their farming and ranching operation.

AUDIO: Jerry Messer