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Wisconsin Milk Marketing Board approves budget

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Wisconsin Milk Marketing Board of Directors unanimously approved a $30.3 million budget for FY 2016.  The spending plan represents a nearly $1.5 million increase over FY 2015 thanks to increased milk production in the state.

WMMB will continue to fund national cheese advertising, in-school nutrition education, Fuel Up to Play 60 and statewide promotions for fluid milk and other dairy products.

There is funding for the Alice in Dairyland program, June Dairy Month events, Wisconsin State Fair activities, the Tour of America’s Dairyland cycling series and sports promotions involving the WIAA, U.W. Madison, Marquette and Green Bay.  The budget continues support for the U.W.-Madison Center for Dairy Research.

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