Pork industry poised to meet growing demand

Rob Aukerman-Elanco

Rob Aukerman-Elanco

Pork is the most widely consumed meat in the world and pork demand continues to grow. A new report from Elanco indicates that global demand for pork will increase by 50 percent by 2050.

The president of U.S. Operations for Elanco, Rob Aukerman, is confident the industry can meet that future demand through a combination of increased hog numbers and greater production efficiency. But he says it will require acceptance of innovation and the ability to bring new technologies and practices to the market.

At this year’s World Pork Expo, Aukerman met with the media to discuss Elanco’s report, and the challenges and opportunities that lie ahead for the pork industry.

AUDIO: Excerpt from Rob Aukerman’s presentation (10:23 MP3)


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