Special Report
Purina announces improvements to AMPLI-Calf
Dick Poeppel
On their website, Purina describes AMPLI-Calf as “a blend of unique, proprietary ingredients that has been proven to increase feed intake, weight gain and overall height of young dairy calves.” Talking to Dick Poeppel at the World Dairy Expo, who’s with Purina in the dairy nutrition area, it’s easy to tell his enthusiasm for the product.
“I get excited about our research center and what we’re able to do,” Poeppel tells Brownfield Ag News, referring to AMPLI-Calf, which was introduced three years ago, “we’re making the best an even better technology.” Poeppel also stresses how important a good start is for a calf. “If you start them poorly, they’re never going to get over that.”
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