When it comes to using “social media” to tell agriculture’s story, Larry Sailer of Iowa Falls, Iowa is probably about as active as anyone in the country.
Sailer uses Facebook, Twitter and blogging to help convey positive messages about agriculture. He also does a lot of public speaking and participates in the Farm Bureau’s and National Pork Producers Council’s speaker corps programs.
At the recent Iowa Farm Bureau Economic Conference in Ames, we visited with Sailer about his communications efforts. In that interview, Sailer shared an especially frustrating experience that he had recently as a participant in an “animal welfare” discussion coordinated by The Huffington Post.